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Maloof Reaffirms Commitment to Sacramento, Say Kings Could Break Even This Year

By | 0 Comments | Feb 15, 2019

In other words:

LAYOFFS + PAUL WESTPHAL – EDDIE JORDAN – BRAD MILLER – PRESEASON TV – HOUSE PARTY LIVE = PROFIT

There was one other note which particularly piqued my interest: that Gavin Maloof is "dictating the new ticket packaging and marketing plans, and in general, pressing hard for the organization to reconnect with the community."

It's noteworthy for two reasons. First, it's good to see Maloof that engaged on the business side. But more … that's John Thomas's job. Thomas had a rough start in Sacramento after being hired by the Maloofs as the team president at the behest of David Stern. There was a lot of drama during his first years, between Thomas and employees, Thomas and corporate sponsors, Thomas and community partners. His name is not particularly well-liked around certain segments of Sacramento, unfortunate as that may be.

Also, according to a prior Voisin column, we know that Thomas opposed ticket price decreases for this season.

And now, of course, we know that it was Thomas who secretly toured the HP Pavilion at the franchise's most vulnerable point, and then do-se-do'd around the local media when asked about it. It can be argued that though obviously the basketball side has struggled to move forward after th Glory Era ended, the business side has seen the same struggles. It seems like the Maloofs recognize that, and they are doing something about it. That's a win for fans.

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